About

Physical-Digital Product Designer with nearly a decade bridging digital and physical systems to help people make confident decisions under pressure — a driver reacting to a dashboard alert, a rider planning a route, a shopper deciding whether to trust a recommendation. I've led physical-digital interaction design across Volvo Group, Ford, and Mercury Marine — including Human-Machine Interface (HMI) design for the Red Dot–winning Volvo VNL, built from concept to production and backed by multiple hardware design patents — translating hardware constraints into interaction patterns that scale across global, multi-brand platforms. Working across design and technical leadership, I help define not just what's buildable, but what should be built next — de-risking that decision before committing.

In 2025, I applied that same systems thinking to self-directed concept studies: a pre-ride planning dashboard for Rivian built on live telemetry data, an extension of Warby Parker's AI-curated shopping experience that syncs style recommendations with live in-store inventory, and a live guided-brewing platform concept for Blue Bottle. Across every project, the core problem is the same — turning complex, real-time information into something a person can act on with confidence. I own that process end to end — scoping the problem, running research, and prototyping fast enough to test ideas before they're expensive to change.